Haircare - Hair

Purple Shampoo on Natural Blonde Hair: A Quick Guide to Vibrant Locks

Here’s what happens when a natural blond uses purple shampoo.

Written by Amber Belanger
purple shampoo in natural blonde hair

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Are you a natural blonde looking to maintain your hair’s vibrancy and shine? Look no further, as purple shampoo could be the solution for you.

Purple shampoos are designed to enhance your hair color.


If you’ve noticed your hair appears dull or yellow, this specially formulated product will eliminate them. The pigmented shampoo works by counteracting brassy tones, leaving your hair looking fabulous.

But how does it all work? Lets take a look at it.

Purple Shampoo For Blonde Hair

Purple shampoo does not work by enhancing your hair color directly. Instead, it removes the colors you don’t want.

The Color Wheel and Brassiness

color wheel

As a natural blonde, you might have experienced brassiness in your hair over time. This is when your hair develops unwanted warm, yellow, or orange tones.

The color wheel helps us understand why purple shampoo works to combat this.

Opposite colors on the wheel neutralize each other, and since purple is opposite yellow, it effectively neutralizes yellow tones in blonde hair.

How Purple Shampoo Works

Purple shampoo is a pigmented shampoo that specifically targets brassiness in blonde hair.

It deposits purple pigments onto your hair, which work to counteract yellow undertones, resulting in a cooler, more vibrant blonde.

This article explains in detail how purple shampoo works its magic.

Purple Shampoo vs. Regular Shampoo

Unlike regular shampoo, purple shampoo is specifically formulated for blonde hair, whether dyed or naturally blonde.

While regular shampoo cleanses your hair and scalp, it won’t neutralize brassy tones.

Purple shampoo not only cleanses your hair but also balances the color, enhancing its brightness and ensuring that your blonde stays vibrant.

Purple Shampoo Effects: Natural vs. Dyed Blonde Hair

Whether you have naturally blonde hair or have achieved your blonde through bleaching, purple shampoo can be beneficial for you.

For those with bleached hair, this color-correcting shampoo helps maintain the cooler tones desired after a bleaching session.

For natural blondes, it works in a similar way, neutralizing any brassy or yellow hues that might develop over time and leaving your hair looking fresh and bright.

Does Purple Shampoo Work on Natural Blonde Hair?

Yes, purple shampoo does work on natural blonde hair. But the effects are not as strong as on color-treated hair. This is because color-treated hair often develops more brassy tones.

When hair is lightened, bleached, otherwise color-treated, the pigments are stripped away. This leaves room for underlying tones.

It’s these tones that purple shampoo targets. And that’s why color-treated hair may see more effects.

Benefits of Purple Shampoo on Natural Blonde Hair

There are two primary benefits of purple shampoo for natural blondes:

  1. It neutralizes the brassy tones.
  2. It maintains a cooler tones in your hair.

Neutralizing Yellow and Brassy Tones

If you have natural blonde hair, you may sometimes notice those unwanted yellow and brassy tones.

Good news for you: purple shampoo can help neutralize these tones.

When you use purple shampoo, the violet pigments in it work like magic to balance out the yellow shades in your hair, making it look fresher and brighter.

With regular use, you’ll notice that your hair appears more vibrant and less brassy.

Maintaining a Cooler Tone

As a natural blonde, you might prefer having a cooler hair tone. Using a purple shampoo can be your secret weapon.

The violet tones in the shampoo help control warmth in your hair and make it look more ashy and cool-toned.

By including purple shampoo in your hair care routine, you’ll be able to keep your hair looking the way you love.

How to Use Purple Shampoo on Natural Blonde Hair

As a natural blonde, you might think your hair doesn’t need any special treatment. But, using purple shampoo can make a significant difference in the vibrancy and brightness of your locks.

Follow these tips to get the most out of purple shampoo and achieve that perfect shade of ashy blonde.

Frequency of Application

It’s essential not to overuse purple shampoo, as it can sometimes lead to unintended color changes.

For natural blondes, applying purple shampoo once or twice a week is usually enough to keep your hair color looking fresh and brass-free.

Between uses, continue to use your regular shampoo and conditioner.

Proper Lathering and Rinsing Techniques

When using purple shampoo, you’ll want to make sure to properly lather and rinse your hair for the best results:

  1. Wet your hair: Before applying purple shampoo, thoroughly soak your hair with water.
  2. Apply the shampoo: Squeeze out a small amount of purple shampoo onto your palm. You don’t need much, just enough to cover your hair.
  3. Lather: Distribute the shampoo through your hair and gently massage your scalp in circular motions to create a lather.
  4. Rinse thoroughly: Once you’ve massaged the shampoo into your hair, make sure to rinse it out completely to avoid any unwanted color changes or residue.

Leave-In and Rinse Time

The amount of time you leave purple shampoo in your hair can impact the effectiveness of the product.

As a general rule, it’s best to leave it in your hair for 3 to 5 minutes before rinsing.

Keep in mind that leaving it in for too long can result in undesired color changes, so always start with a shorter leave-in time and adjust according to your hair’s needs.

Additional Tips for Healthy Natural Blondes

Taking care of your natural blonde hair is essential to maintain its vibrancy and health.

In this section, we’ll discuss a few helpful tips for you to follow.

Conditioning and Deep Conditioning

Regularly conditioning your hair helps to keep it hydrated and protected against damage. Ensure to use a conditioner after every time you shampoo your hair.

Using purple shampoo can dry out your hair, so this is a good way to prevent that.

For an extra boost of hydration, deep condition your hair at least once a month. Deep conditioning treatments nourish your hair and ensure that it remains healthy, soft, and shiny.

Use of Clarifying Shampoo

Natural blondes can sometimes experience a build-up of hair products, which can leave your hair looking dull.

To combat this, incorporate a clarifying shampoo into your hair care routine once every two weeks.

Using clarifying shampoo can also enhance the effects of purple shampoo.

Clarifying shampoos remove product buildup and leave your hair feeling refreshed.

Use of Purple Conditioner

Purple conditioner is another useful hair care product for natural blondes.

If you’re already using purple shampoo to maintain your vibrant blonde color, adding a purple conditioner can provide further benefits.

This conditioner contains violet pigments that counteract warm tones and brassy hues, enhancing the brightness of your natural blonde locks.

Selecting the Right Purple Shampoo for Your Hair Type

When it comes to choosing the perfect purple shampoo for your natural blonde hair, it’s crucial to consider your hair type and specific needs.

Blonde and Toning Shampoo

As a natural blonde, you’ll want a toning shampoo that neutralizes brassiness and brings out the best in your hair’s color.

Aka. purple shampoo.

When shopping for a toning shampoo, look for one that specifically targets natural blonde hair. This will ensure you’re getting a product designed to bring out the desired cool and vibrant tones in your hair.

Sulfate-free and Paraben-free

To keep your hair healthy and protect your color, opt for a purple shampoo that is free of sulfates and parabens.

Sulfate-free shampoos are gentler on your hair, helping to maintain its natural moisture balance. This is important, as dry hair can lead to hair breakage and an increased risk of brassiness.

Paraben-free products are also great for avoiding potential irritations and other harmful effects associated with these chemicals.

Potential Pitfalls of Purple Shampoo

While purple shampoo can help natural blonde hair look brighter and more even-toned, there are pitfalls:

  1. Purple stains
  2. Dull hair

Purple Stains

One issue you might encounter when using purple shampoo is purple stains on your hair.

To avoid this, follow the shampoo instructions and monitor the time you leave the shampoo in your hair.

In case you end up with purple stains, you can follow these steps in this article to remove them.

Dull Hair

Another common pitfall is the possibility of making your hair look duller instead of brighter.

Overusing purple shampoo may also cause the blonde tones to appear visually darker, which is not always the desired outcome.

To prevent this, try using the product less frequently or alternating it with a regular shampoo. This helps maintain the balance and vibrancy of your natural blonde hair.

Remember, the key to achieving the desired results with purple shampoo is using it correctly, in moderation, and being aware of the possible risks.

If you don’t know what brands or products to look for, here are some of the most popular ones.


Amika’s purple shampoo is a fantastic choice for natural blondes like you.

This gentle formula is specifically designed to keep your blonde hair bright and toned, while also providing nourishing ingredients that keep your hair healthy.

Using Amika’s purple shampoo, you can experience a cool blonde tone without any brassy tones.


The Joico Color Balance Purple Shampoo is another great option for natural blonde hair. It has a unique formula that helps balance and maintain your blonde color while also eliminating unwanted warm tones.

By using Joico regularly, you can prevent brassiness and maintain a fresh, cool blonde look.

Make sure to pay attention to the instructions and use the product as recommended by the manufacturer.


Olaplex is known for their high-quality hair products that help repair and strengthen hair.

Their purple shampoo, the Olaplex No.4P Blonde Enhancer Toning Shampoo, is made to cater to the needs of natural blondes like you.

Not only does it target brassy tones, but it also helps to repair damaged hair and maintain your hair’s strength.

Frequently Asked Questions

Does purple shampoo help natural blondes?

Yes, purple shampoo can help natural blondes by neutralizing and removing unwanted brassy, yellow undertones in the hair. It works similarly to a toner used in a salon. So, even for those with naturally blonde hair, purple shampoo might be helpful in maintaining a cooler, more vibrant hair color.

How often should I use purple shampoo?

The frequency of using purple shampoo depends on your hair type and desired effect. Generally, it is recommended to use purple shampoo once a week. However, you can adjust this by using it more or less often, as needed. Pay attention to the results and adjust accordingly.

What are the best brands of purple shampoo?

There are many good brands of purple shampoo available. Some popular choices include Fanola No Yellow Shampoo, Joico Color Balance Purple Shampoo, and Redken Color Extend Blondage Shampoo. Keep in mind that certain products may work differently for each individual, so it may be worth trying a few different brands to find the one that works best for your hair.

How long to leave purple shampoo in?

The amount of time to leave purple shampoo in your hair can vary depending on the product and your hair’s porosity. Typically, it is recommended to leave the shampoo on for 3-7 minutes. It is best to start with the lowest amount of time suggested on the bottle and adjust based on your personal results.

Can purple shampoo damage hair?

Purple shampoo is not harmful to your hair when used in moderation and according to the product instructions. However, overusing the shampoo or leaving it on for too long may result in overly purple or blue-tinged hair. Remember to follow the product’s guidelines and adjust accordingly to achieve the desired results.

When will I see results from purple shampoo?

You should notice a difference after just one use of purple shampoo. However, the full effect and reduction of brassy tones might take a few regular uses. Make sure to use the shampoo consistently to maintain cooler, more vibrant blonde hair.

How long should you leave purple shampoo in natural blonde hair?

For those with natural blonde hair, it is recommended to start with the lowest amount of time suggested on the product packaging, typically around 3 minutes. Observe the results and adjust the time accordingly. Since natural blonde hair is less porous than chemically processed hair, it may not require as much time for the purple shampoo to take effect.

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Amber Belanger

Amber is not just a beauty enthusiast. She has spent countless hours doing the nails of her friends, researching the newest studies on personal care, as well as tried and tested numerous hair products. She prides herself on her factuality and luscious hair.